Skip to content
Undertone
A daylight color lab, built for menswear

Color analysis for men.

Upload a selfie, answer a few questions, and find out which colors make you look sharp and which ones wash you out.

Free result in about three minutes. Your photo is deleted after the analysis.

12
seasons, each with about 30 named colors
4
measurements: undertone, depth, clarity, contrast
ΔE00
the color-difference math textile labs use

D65 · 6500 K · viewing boothUndertone

Deep Autumn

Deep and warm: rich coloring with depth and a golden warmth.

01 IvoryL*92.3a*0.2b*10.4
02 WheatL*78.6a*1.3b*28.3
03 SageL*60.6a*-9.2b*19.3
04 Peach clayL*66.5a*20.4b*28.9
05 Dusty tealL*48.0a*-16.2b*-3.9
06 Warm stoneL*75.6a*2.0b*17.7
White
Ivory, not pure white
Metal
Antique gold, bronze, copper
Denim
Dark rinse

Ref. DA-30 · 30 colorsSample card

A sample result. Yours is built from your photo and your answers.

Measured, not guessed.

Your season comes from four separate readings of your coloring, so no single trait decides it. Every color we show you carries its real CIELAB values, the same numbers a spectrophotometer prints at a mill.

Sample reading · Deep Autumn

Undertone
Neutral, leaning warm
Depth
Deep
Clarity
Soft and muted
Contrast
High

Everything a good tailor would tell you, in your colors.

Full analysis · $29 once

The drape test

Your own face framed in your best color and your worst, side by side. It's the moment an analyst holds fabric under your chin, on your phone. The photo never leaves it.

Best
Ivory#F2E8D5L*92.3a*0.2b*10.4
Skip
Pastel pink#F8C8DCL*85.2a*20.1b*-3.5
Full analysis · $29 once

Your full palette

About 30 colors sorted into shirts, knitwear, suits, outerwear, ties, watch metal, glasses and shoes.

Ivory
Wheat
Warm stone
Khaki
Camel
Tobacco
Style plan · $6.99/mo

Closet scan

Photograph what you already own. See what works, what to pair, and get outfits from your own closet.

  • Oxford shirtGreat match
  • Crew-neck sweaterGreat match
  • ChinosSkip
  • TeePair it
Style plan · $6.99/mo

“Should I buy this?”

Point your camera at it in the store, or drop in a screenshot. A verdict in seconds.

Great match
Style plan · $6.99/mo

Weekly and event outfits

Ten fresh outfits a week, plus a plan for the wedding, interview or date.

OuterCamel
TopWheat
BottomWarm stone
ShoesEspresso
Full analysis · $29 once

Pocket card and wallpaper

Your colors on your lock screen and a card for your wallet. Shopping, sorted.

Deep Autumn

How it works

  1. Take a daylight selfie

    Face a window, no filter, no hat or sunglasses. Your photo is analyzed for color and deleted right after.

  2. Answer a few quick questions

    Natural hair and eye color, how your skin takes the sun, and what you dress for. About two minutes.

  3. Get your colors, in menswear terms

    Your season, your best shirt colors, the ones to skip, and whether pure white or off-white suits you.

Pay once. Add more if you want it.

Your season and best shirt colors are free. An in-person color analysis usually costs a few hundred dollars.

Full analysis

$29once

  • Your full palette of about 30 colors, sorted into shirts, knitwear, suits, outerwear and accessories
  • The drape test: see your best and worst colors around your own face (your photo stays on your phone)
  • A wardrobe plan: the first 10 pieces to buy, matched to your budget
  • A pocket palette card and a phone wallpaper of your colors to take shopping
  • Redo your analysis with a new photo up to 3 times a month

Style plan, optional

$6.99a month, on top

  • Closet scan: photograph what you own, see what works, and get outfits from your own closet
  • "Should I buy this?" checks for any product photo, screenshot or color, right in the store
  • 10 outfit ideas built from your colors, refreshed every week
  • Event outfits: a wedding, an interview or a date, planned in your colors
  • A style coach for color and clothing questions

Cancel anytime. You keep the full analysis.

Questions

Isn't seasonal color analysis for women?

It's usually marketed that way, but the idea is the same for everyone: some colors make your skin look clearer and your features sharper, others wash you out. We translate it into what you actually wear: shirts, knitwear, suits, outerwear and watches.

What happens to my photo?

It's resized on your phone, sent once for a color analysis, and deleted from our servers right after. We never store it, never use it for anything else, and never run face recognition or try to identify you. Location data is stripped before upload. The drape test runs on your phone, so the photo isn't uploaded again.

Does it work for darker skin tones?

Yes. Undertone, depth, contrast and clarity are judged separately, so your season never comes from skin depth alone. Deep skin can land in any season with depth, from Bright Spring to Deep Winter.

What if my lighting isn't great?

We check the photo first. If it's too dark, tinted or filtered, we tell you exactly what to fix. You can retake it or continue anyway with a lower-confidence result.

What's free and what's paid?

Your season, six best shirt colors, three colors to skip and your white are free. The full analysis is $29 once: your whole palette, the drape test, a wardrobe plan and a pocket card. The optional style plan adds the closet scan, "Should I buy this?", weekly outfits, event outfits and the coach for $6.99 a month.

Can I cancel the style plan?

Anytime, from your settings in two taps. You keep the full analysis you bought; only the style plan tools stop at the end of the month you paid for.

D65 · 6500 K

Step into the booth.

Three minutes, one selfie, and you'll know your colors.

Find my colors